Coach executive creative director Stuart Vevers is no stranger to the collaboration train — the past few seasons have seen him work with Disney, Rodarte, and brand ambassador Selena Gomez on a variety of projects. For one such recent project, launched at the beginning of the summer in London, the brand re-imaged its visuals campaign with a host of English graffiti artists. Now Coach is dipping its toe even further into the creative world of art, unveiling the Art of the Signature, a collection of accessories Vevers collaborated on with a mix of new artists. To celebrate, the collection bows with two bicoastal pop-ups, one at the Plaza in New York’s Hudson Yards, and one at Carneys restaurant in Los Angeles.
“My team and I regularly discuss what’s new and inspiring us at the moment,” Vevers said of the artists the brand hand-picked to work with. “We love to discover creatives who have a unique and fresh point of view, and that discovery can happen anywhere, or at any time.”

Some of the bag options from the Coach Art of Signature collection. 
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The collection takes the brand’s logo pattern and layers over top original art work created by a mix of talent from

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